Your first impression when networking can be the difference between forming a lasting connection or becoming a forgotten face in the crowd. Whether you’re at a conference, an OCEAN mixer, or even a virtual event, those initial moments are crucial. You want to make sure you’re remembered for the right reasons, and that you set the tone for a meaningful professional relationship.
But how do you make a good first impression? What are the steps to ensure you leave a positive mark that resonates with others long after the event is over? It’s not about luck—it’s about preparation, authenticity, and strategic interaction. Let’s break it down into some actionable tips that can help you make your first impression one that truly counts.
1. Come Prepared
Walking into a networking event without preparation is like showing up for a job interview without researching the company. You may still be able to wing it, but the odds of success significantly drop. Preparation is key.
Start by researching the event or gathering ahead of time. Who will be there? What’s the focus? Who are the key speakers, sponsors, or influencers? Knowing a bit about the people and the context can give you conversation starters and help you tailor your approach. If it’s a large event, set realistic goals. Maybe your goal is to connect with three people in your industry, or perhaps it’s to ask for advice from a specific speaker. Either way, having a plan keeps you focused and proactive.
2. Present Yourself with Confidence
One of the most important aspects of making a strong first impression is exuding confidence. People are naturally drawn to those who seem sure of themselves and their value. But confidence doesn’t mean arrogance—it’s more about self-assurance and approachability.
Start with your body language. Stand tall, make eye contact, and offer a firm handshake (or in our more germ-conscious world, a friendly nod or elbow bump). Smiling is an often underestimated tool in making a strong first impression. A genuine smile can disarm any initial apprehensions and invite openness from others.
Dress appropriately for the occasion. Your appearance plays a large part in how others perceive you, especially within the first few seconds. Whether it’s business formal or business casual, ensure you’re neat, presentable, and comfortable. When you look the part, you’ll naturally feel more confident.
3. Lead with Authenticity
People can smell inauthenticity from a mile away. When networking, there’s no need to pretend to be someone you’re not. In fact, the opposite is true—authenticity is your greatest asset.
Be genuine in your conversations. When introducing yourself, don’t just rattle off a rehearsed elevator pitch. Share something personal that adds dimension to your professional story. For example, instead of simply saying, “I’m in marketing,” you might say, “I’m in marketing and passionate about helping small businesses grow through creative campaigns. I’ve been focusing a lot on digital strategies recently, and I love the challenge.” This invites a more meaningful connection because it gives the other person a deeper insight into who you are and what you care about.
Authenticity also means being a good listener. Instead of thinking about what you’ll say next, focus on what the other person is saying. Show real interest in their story, and ask questions that demonstrate you’ve been paying attention. People appreciate when you value their input, and that starts with active listening.
4. Be Clear About Your Value
While it’s important to be humble, it’s equally important to be clear about the value you bring to the table. When you introduce yourself, frame your story in a way that highlights your unique strengths. You don’t have to go into a full-blown sales pitch, but be ready to communicate what makes you stand out.
For instance, if you’re in finance, instead of saying, “I’m a financial analyst,” you could say, “I help companies find strategic ways to optimize their investments and save money in areas they wouldn’t normally consider.” This not only shows what you do but also demonstrates the value you bring to potential connections.
Keep your message concise yet impactful. The goal is for the other person to remember you and associate you with a particular strength or solution.
5. Bring Positive Energy
Energy is contagious. When you enter a networking event with a positive attitude and upbeat energy, people are naturally more inclined to engage with you. You don’t need to be overly bubbly, but showing enthusiasm for what you do and the people you meet can make a huge difference in how you’re perceived.
This doesn’t mean you have to force excitement, but it does mean bringing a positive attitude to your interactions. Be mindful of your tone of voice, facial expressions, and overall demeanor. The people who leave the most lasting impressions are often those who make others feel good in their presence.
6. Follow Through
First impressions don’t end when the conversation does. If you’ve made a strong connection, follow through with it. Send a personalized follow-up email or message within a few days. Mention something specific from your conversation to remind them of who you are and to show that you valued the interaction.
Something as simple as, “It was great to meet you at the networking event on Thursday. I really enjoyed our conversation about industry trends, and I’d love to stay in touch!” can keep the relationship moving forward.
Final Thoughts
Making a good first impression when networking isn’t about being the loudest or most outgoing person in the room. It’s about being prepared, confident, and genuine. When you focus on adding value, showing interest in others, and following up afterward, you’re setting yourself up for lasting, meaningful connections. So, next time you walk into a room full of professionals, remember: your first impression is your opportunity to shape how people see you. Make it count.