As we have had a few recent college grads join the group, I thought I’d offer a bit of advice on how to start networking:
Define Your Objectives: Understand why you are networking. Are you looking for job opportunities? Seeking funds for a startup? Trying to find a mentor? Having clear objectives will help you target the right groups and individuals.
Research Networking Opportunities: Identify networking events (such as OCEAN mixers) and meetups relevant to your industry. Online platforms such as LinkedIn and Eventbrite can be valuable resources for finding events. You may also want to join professional associations that align with your business interests.
Prepare an Elevator Pitch: Develop an elevator pitch that summarizes who you are and what value you bring to your network. This will be your go-to introduction in networking situations, so make sure it’s polished and authentic.
Engage Actively: Attend events and actively engage with participants. Don’t just focus on handing out business cards; listen more than you speak, ask questions, and show genuine interest in others’ work. Showing real interest can help form stronger, more meaningful connections.
Follow Up: After meeting someone, follow up with an email thanking them for the conversation and suggesting a future meeting if relevant. Timely follow-ups help keep the connection alive and show respect for the connection.
Utilize Social Media: Use social platforms (especially LinkedIn) to connect with contacts and join industry groups. Share and comment on relevant content regularly to keep your profile active and visible to your network.
Offer Value: How can you help others in your network? Adding value without expecting anything in return can strengthen relationships and encourage reciprocation in the future.
Networking is about laying a foundation of trust and mutual benefit. By networking with a strategy and willingness to contribute to your connections, you can build a network that will help you in years to come..